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Leverage your WordPress site to acquire followers in 2020

How to acquire followers online in 2020!

Building a website is one thing, driving traffic and marketing your site is a completely different strategy – especially when you’re going it on your own. The clearer your goals and understanding of how your website best serves you, the better you will be able to build and optimize the website you really need for your personal and professional growth.

WordPress is the best and most powerful platform for building websites and publishing content. The thing is, it’s only a tool and it requires a marketing strategy to truly leverage its full potential. At this meetup, learn how to maximize your WordPress website with the DAC Model. Join author, podcaster and marketing strategist Scott Winterroth ( for a deep dive into exactly how to grow a following online with the Digital Acquisition Cycle™, a marketing model he designed to help others understand website marketing. Learn current insights and how this strategy could be applied to your business and leave with new clarity for where to invest your marketing efforts.

This will be a nontechnical presentation suitable for all user levels. As usual, we’ll have time for Q&A and small group discussions after the presentation.

Our usual schedule is:

6:00 pm – 6:20 pm Networking
6:20 pm Introductions
6:30 presentations & discussion begins.

Note: We in Room 166, first door on the left if you come through the south entrance. Park way over in the southeast part of the lot.


Jan 21 2020


6:00 pm - 8:00 pm



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NIU Naperville
1120 E. Diehl Road, Naperville, IL


WordPress Naperville

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